Boys’ & Girls’ Clubs Association (BGCA)
Supported by BGCA & The D.H. Chen Foundation, Youth ImpACT Awards is a project that involves secondary students, using their creativity power to drive social development. They bring in new ideas to address social problems and pit ideas into action. The project consists of three stage :
Empathetic Understanding – Put themselves in the shoes of real people in challenging circumstances and understand their most urgent needs.
Ideation – Learn human-centered design thinking and come up with feasible, innovative ideas.
Actions for Change – Submit proposals and win the cost to put ideas into action.
LLAB is appointed as the working partner for the project, include brand guideline development, concept development, promotional collaterals design, project management and print production.